Tata Nano
The falling sales of Tata Nano has forced the company to come out with offers that will help in increasing the sales of the car. The company has announced a special car finance scheme that will help customers of Tata Nano get car loan in just 48 hours.
Tata Motor Finance, the financial arm of Tata Motors, will provide up to 90 per cent finance on Tata Nano at low rate of interest. You can avail the loan at any of the 540 outlets of Tata Motors.
Earlier, Tata Motors had announced 60,000 kilometre or 4-year manufacturing warranty to improve the sales of the car. The customers will not have to pay anything extra for this warranty. New customers of Tata Nano can get comprehensive warranty on the car by paying an additional Rs. 99 a month.
Initially, Nano sales were excellent and the company sold more than 9,000 units in July 2010. However, when incidents of car catching fire were reported, the sales of the car began to fall. Tata Motors was able to sell only 509 units on Nano in November 2010. Despite the assurances of the company, the sales of Nano never picked up.
Earlier this month, the company had fitted an additional device in the car that would help in preventing the vehicle from catching fire. This new safety device was fixed free of cost for both old and new customers of Tata Nano.
On November 9, the company announced a new and improved Nano that will come with enhanced exhaust and electrical system. Existing owners of Tata Nano could get these features installed in their car at no extra cost.
The decrease in demand for Tata Nano has forced Tata Motors to begun open sales of the car. Today, you can just walk-in to a Tata Motors showroom and drive away with your Nano. Easy availability of the car is likely to improve its sales.
